When Brightspeed appeared in 2022, they aimed to make a splash with their new headquarters in Charlotte, NC. Archigrafika was tasked with translating their core values of access, connection, and simplicity into a bold, brand-new graphic system. The result is an innovative, one-of-a kind office where every corner is connected through striking colors and shapes. Just as Brightspeed aims to stand out amongst its nationwide competitors, a larger-than-life Brightspeed logo dominates the space, set against the Uptown Charlotte skyline. Other custom elements, such as the sign for The Gig and the themed conference rooms, acknowledge the innovations of past industries that have paved the way for the company today.
Location: Charlotte, NC